homestimizer.com

Direct mail for home-service contractors

Turn local homes into phone leads.

Send one postcard that covers the whole home: inside, outside, and the roof. Homeowners scan the project they care about and see price ranges sized to their house. To see them, they enter their mobile number, and you get a phone lead.

  • Price ranges for each home
  • Phone leads with the address
  • Only the projects you offer
The postcard
A property-specific message that gives homeowners a clear next step.

01

Made for one home

Each card carries that home’s address and its roof from above, with a separate code for inside, outside, and the roof.

02

Price ranges for that home

A scan opens price ranges for that home’s projects, sized to the house.

03

A phone lead for you

To see the ranges, the homeowner enters their mobile number. You get the number, the address, and the projects they picked.

See it work

One minute, from list to walkthrough.

Turn the sound on. It uses a sample company and made-up homes.

The whole-home card

One card. Three ways in.

Every photo gets its own code. Homeowners scan the project they care about, and you see the projects they picked.

  1. 01 / Interior

    Love the rooms you live in.

    Kitchens, baths, and cabinetry.

    See the interior page
  2. 02 / Exterior

    A fresh start outside.

    Stucco, siding, and exterior paint.

    See the exterior page
  3. 03 / Roof

    Start at the top.

    Inspections, repairs, and replacement.

    See the roof page

Targeting

Choose exactly which homes get a card.

Filter the homes in your service area by the roof, the home, and the owner. Or upload your own list.

The roof

  • Tile, shingle, metal, or flat
  • Built before any year you pick
  • Skip recent re-roofs, where cities publish permits

The home

  • ZIP codes and cities
  • Home value range
  • Living area

The owner

  • Owner lives there
  • Landlords and out-of-state owners
  • Just bought, or owned for years
  • Skip company-owned homes

Skipped for you

  • Homes you mailed recently
  • Homes already queued to mail
  • Your do-not-mail list, always

Lists of up to 30,000 homes. Start from a ready-made list, like recent buyers or long-time owners, and change anything. Not set up in your area yet? Sign up and we’ll set it up.

What homeowners see

Give homeowners a simple next step.

A scan opens that home’s project page. Homeowners pick what needs work, see a price range for each project, and ask your team for a walkthrough.

View the whole-home page
homestimizer.com/homes/example-whole-home/projects/interior
The first screen after a scan: the homeowner's address and a box for their mobile number

After they enter their number

Mobile view of a whole-home project page with price ranges for kitchens, baths, drywall, and flooring
What homeowners see after they scan.

How it works

You stay in control from list to lead.

We prepare the mailing. You review everything before it goes out.

  1. 1

    Choose who you reach

    Filter the homes in your area or upload your own list.

  2. 2

    Review before anything mails

    See the print preview, how many homes it goes to, who is left out, the mail date, and the most it can cost before you approve a batch.

  3. 3

    Follow up with context

    Responses arrive with the home that prompted the conversation.

Built-in guardrails

Nothing goes out without your approval.

Check the print preview, how many homes it goes to, who is left out, and the most it can cost before a mailing goes out. Nothing mails while we research homes or make proofs.

  • Review the actual postcard. See what homeowners will receive before it mails.
  • Confirm the audience. Know who will receive it and how many homes are included.
  • Know the cost first. View the batch cost before you approve it.
  • Stay in control. Nothing moves forward when something needs attention.